Prostate Cancer Canada - Prostate Cancer Canada

Movember

In The News

CIBC commits $150,000 to Prostate Cancer Canada
Funds going to Canadian BRCA 1/2 Prostate Cancer Network that will collect data on male carriers of the BRCA1 and BRCA2 gene mutations who are at risk of aggressive prostate cancer.

RSM Richter commits $150,000 to Prostate Cancer Canada
Funds to support innovative Canadian BRCA 1/2 Prostate Cancer Network and the fight against the most common cancer to afflict Canadian men.

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Prostate Cancer Canada's Community Events

Media, online or off, can’t by itself raise awareness about prostate cancer, its risk factors and the need for research funding. Crucial to that effort are the great community events that support our cause. There’s no substitute for real people interacting and supporting one another, the reach and the cool factor of Facebook and Twitter notwithstanding.

On that note, coming up soon is Laughter and Hope, billed as both a launch event for the non-profit documentary film about prostate and ovarian cancer “Below the Belt” and a night of comedy and entertainment. This intimate evening for 200 guests raises both awareness and money.

The August 7^th (through 15^th) Rogers Cup, marks the debut of Prostate Cancer Canada’s tie-in with Tennis Canada to promote awareness. Look for our “1 in 6” tennis balls poster. More information about the Rogers Cup is served at www.rogerscup.com.

Continuing with the balls motif, also on August 7^th is the Twin B’s Slo-Pitch Leagues 29^th annual BOSSS Tournament at the Brampton Sesquicentennial Sports Fields. Proceeds from this sanctioned tournament are being donated to Prostate Cancer Canada. Check out www.twinbs.ca.

Cruisin’ For A Cure Canada, a one-day car show dedicated to raising prostate cancer awareness, is slated for September 12^thin Brampton. The show is open to all kinds of great rides – hot rods, customs, muscle and classic cars, motorcycles, even snowmobiles and antique fire trucks. Cruise on over to www.cruisinforacurecanada.com.

On September 21^st, it’s the 10^th Annual Golf Town Charity Classicat Eagles Nest, north of Toronto in Maple, Onatario. This event has raised an extraordinary $785,000 for Prostate Cancer so far. The 2010 edition will undoubtedly add substantially to that total allowing more money to go towards research & awareness initiatives. For more information, contact Kerry Smiley at ksmiley@golftown.com.

Look for more information soon about events like The Randy Remington Golf Classic coming up later this summer, the October 3^rd Scotiabank Stick-it to Prostate Cancer, in Calgary (bonnie.ball@prostatecancer.ca) or (charlene.criscione@prostatecancer.ca), and the 49^th Annual Moose & Goose Club Black Tie Dinneron November 25^that the Fairmont Royal York in Toronto (charlene.criscione@prostatecancer.ca).

Safeway Father's Day Walk/Run

Well, not only has fundraising taken a huge step forward with this year's Safeway Father's Day Walk/Run, awareness of prostate cancer took a giant leap ahead, too. An astounding 8,000 of us walked, ran and raised money across the country, from Charlottetown and Halifax to Vancouver and Victoria. In fact, PEI, along with Mississauga, Ontario, are new to the event this year, undoubtedly adding to our overall feeling of forward momentum. Of course, raising over $1.2 million to support prostate cancer research gives us more than a little cause for feeling good about the future, too.

The awareness challenge seems less daunting when we see great coverage of our event by CityTV, CBC Radio, CTV and Global TV. The coverage was aided and abetted by the participation of high profile people like Mark Dailey, PCC board member, broadcaster, prostate cancer survivor and owner of a sonorous baritone voice often heard on TV. Hockey legend and renowned supporter of terrific causes, Wendell Clark attended, as did Canadian stock car great, Kerry Micks. Also in the awareness department, the Father's Day Walk/Run website garnered almost 35,000 hits, suggesting online media also has great potential to support our efforts to encourage everyone to understand prostate cancer and the importance of early detection... and raise funds for prostate cancer research.

On the subject of online media, check out pictures of our walkers, runners and extraordinary volunteers on:

Visit our YouTube channel and watch our video compliation of this year's Toronto Father's Day Walk/Run http://tinyurl.com/2dfmmdr

FREE PSA Testing at the #RogersCup in #Toronto! If you're a male over 40, visit the PCC testing area for a free #PSA blood test.

Men NEED to know about treatment options. RT @Reuters_Health: Low-risk prostate cancer treated aggressively http://link.reuters.com/der79m

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